Amplixion

Last Updated: 16 August 2026

Introduction

This Privacy Policy explains how Amplixion (“Amplixion”, “we”, “us”, or “our”) handles information collected through our website, amplixion.com, and through the enquiries and communications that follow from it.

Amplixion is a performance marketing agency. We provide website design and development, e-commerce and marketplace marketing for platforms such as Amazon, Flipkart and Meesho, Google Ads and PPC management, and social media marketing.

We operate on a remote basis and serve clients in India and, in some cases, outside India.

Please read this policy to understand what information we collect, why we collect it, and what choices you have. If you do not agree with this policy, please do not use our website or submit information to us.

This policy applies to our own website and business activities. It does not apply to third-party websites, advertising platforms, or marketplaces that you may reach through links or that we may work with on behalf of clients — those are governed by their own privacy policies.

Information We Collect

We collect two broad categories of information:

  1. Information you provide to us directly, such as when you fill out a form or send us an email.
  2. Information collected automatically when you visit our website, mainly through analytics and advertising technologies.

We aim to collect only what we reasonably need to respond to enquiries, deliver our services, and improve our website.

Information You Provide

You may choose to share information with us through:

  • Contact forms on our website
  • Consultation or enquiry forms, including requests for proposals, audits, or quotes
  • Email, phone, WhatsApp, or messaging apps, if you reach out to us
  • Newsletter or marketing sign-ups, where offered
  • Meetings, calls, and onboarding discussions, if you become a client or prospective client

The information you provide may include:

  • Name
  • Email address
  • Phone or WhatsApp number
  • Company or brand name
  • Website or store URL
  • City, state, or country
  • Details about your business, budget range, marketing goals, or the services you are interested in
  • Any other information you choose to include in your message

Please share only what is necessary. We do not ask you to send sensitive personal information — such as financial account credentials, government identification numbers, health information, or similar categories — through our website forms. If a specific service or contract genuinely requires such information (for example, documentation needed for a marketplace or ad account setup), we will request it separately, explain why it is needed, and handle it with additional care.

Automatically Collected Information

When you visit amplixion.com, certain information may be collected automatically by our website, hosting provider, and the analytics and advertising tools we use. This may include:

  • IP address (sometimes in a shortened or anonymised form, depending on the tool’s settings)
  • Browser type and version
  • Device type and operating system
  • Approximate location, usually at a city or region level, derived from your IP address
  • Pages you visited, time spent on pages, and links clicked
  • The website, ad, or search that referred you to us
  • Date and time of your visit
  • Anonymous or pseudonymous identifiers assigned by cookies or similar technologies

This information is generally used in aggregate to understand how our website performs. On its own, it does not usually identify you by name, though in some situations it may be linked with other information.

Cookies and Similar Technologies

Cookies are small text files placed on your device when you visit a website. We and our third-party providers may also use similar technologies such as pixels, tags, local storage, and software development kits (SDKs).

We may use these technologies for purposes such as:

  • Essential functions — keeping the website working properly and secure
  • Preferences — remembering basic settings or choices
  • Analytics — understanding how visitors find and use our website
  • Advertising and remarketing — measuring ad performance and, where applicable, showing our ads to people who have visited our website

Some cookies are set by us. Others are set by third parties, such as Google or Meta, and are governed by their own privacy policies.

Your choices: Most browsers let you view, block, or delete cookies through their settings. You can also opt out of many advertising cookies through the settings offered by the relevant platforms. Blocking some cookies may affect how parts of our website function.

Where a cookie consent banner is displayed on our website, your choices in that banner will apply to the non-essential cookies covered by it.

How We Use Your Information

We use the information we collect for purposes including:

  • Responding to your enquiry, question, or consultation request
  • Preparing proposals, quotes, audits, or service recommendations
  • Communicating with you about a project or engagement
  • Providing and delivering our services, including website development and campaign management
  • Sending service-related updates, reports, and administrative messages
  • Improving our website, content, and service offerings
  • Measuring the performance of our own marketing and advertising
  • Maintaining business records, invoices, and internal documentation
  • Detecting, preventing, and addressing security issues, fraud, spam, or misuse
  • Complying with applicable legal or regulatory obligations

We use your information for the purpose for which it was shared, or for a closely related purpose. If we need to use it for something materially different, we will seek your consent where required.

Marketing and Advertising

If you contact us or sign up for updates, we may send you information about our services, offers, case studies, or content that we believe is relevant to your business.

You can opt out at any time by:

  • Clicking the unsubscribe link in any marketing email, or
  • Writing to us at hello@amplixion.com

Opting out of marketing does not stop essential service-related communication, such as messages about an active project, invoices, or important notices about your account or engagement.

We also run our own advertising campaigns on platforms such as Google and Meta. This may involve showing ads to people who have visited our website, or to audiences with similar characteristics, using the tools those platforms provide.

Google Ads, Analytics and Third-Party Platforms

We use third-party analytics and advertising services on our website, which may include:

  • Google Analytics
  • Google Ads and Google Tag Manager
  • Google Search Console
  • Conversion tracking, remarketing, and measurement tags

These services may set cookies or use similar technologies to collect information about your visit, such as pages viewed, actions taken, device and browser details, and approximate location.

Important: These platforms process information as independent parties under their own privacy policies and terms. We do not control how they collect, store, use, or share the information they gather, and we cannot make commitments on their behalf.

You can learn more about how Google handles data, and manage some of your choices, through Google’s own privacy and ad settings pages.

Meta, LinkedIn and Other Social Platforms

We may use tools and tags from social and advertising platforms, including Meta (Facebook and Instagram), LinkedIn, and similar services, for advertising, audience building, and conversion measurement.

If you interact with our pages, ads, or content on these platforms, the platform may collect information about that interaction and share limited reporting or audience data with us.

As with analytics providers, these platforms act under their own privacy policies. Any information they collect through their own tools, buttons, embeds, or advertising systems is handled according to their policies and your account settings with them, not ours. We recommend reviewing the privacy and ad preference settings in your accounts on those platforms.

E-commerce / Marketplace Data

We provide marketing services for marketplaces including Amazon, Flipkart, and Meesho.

For website visitors: This section generally does not affect you. We do not collect marketplace shopper data through amplixion.com.

For clients: When we work on your marketplace or advertising accounts, we may be given access to seller dashboards, campaign data, product listings, performance reports, and similar business information. In the course of this work we may encounter limited order or customer-related data made available by the platform.

When that happens:

  • We access such data only to perform the services agreed with the client
  • We use it only for that purpose, and not for our own independent marketing
  • We follow the access, security, and usage rules set by the relevant marketplace or advertising platform
  • Where required, access and handling are also governed by our service agreement with the client

Marketplaces and advertising platforms operate under their own privacy policies and seller terms. Where a client is the party responsible for the data, our role is limited to acting on the client’s instructions.

How We Share Information

We do not sell your personal information.

We may share information in the following situations:

  • With service providers who support our operations (see the next section)
  • With clients or partners, where relevant to a project you are involved in and where sharing is expected as part of the work
  • With advertising and analytics platforms, through the cookies and tags described above
  • For legal reasons, if we are required to share information by law, regulation, legal process, or a valid request from a government or regulatory authority
  • To protect rights and safety, including to investigate or prevent fraud, security incidents, or misuse of our services
  • In a business transfer, such as a merger, acquisition, restructuring, or sale of assets, in which case information may be transferred as part of that transaction

We do not share your information for unrelated third-party marketing purposes without your consent.

Service Providers and Third Parties

We rely on trusted third-party providers to run our business. These may include:

  • Website hosting and domain services
  • Email and communication tools
  • CRM and lead management software
  • Analytics and reporting tools
  • Advertising and marketing platforms
  • Cloud storage and file-sharing services
  • Accounting, invoicing, and payment processing providers
  • Project management and collaboration tools

These providers may access information only to the extent needed to perform their services for us. We select providers we consider reasonable and appropriate, and we expect them to protect the information they handle.

Some of these providers may store or process information on servers located outside India. Where that happens, the information is handled in accordance with the provider’s own privacy commitments and applicable law.

Data Security

We take reasonable technical and organisational measures to protect the information we hold. These include measures such as restricting access to information on a need-to-know basis, using reputable service providers, using secure connections (HTTPS) on our website, and applying access controls to our accounts and systems.

However, no method of transmission over the internet or method of electronic storage is completely secure. While we work to protect your information, we cannot guarantee absolute security. You share information with us at your own discretion, and we encourage you to avoid sending sensitive details through unsecured channels.

If we become aware of a security incident affecting your personal information, we will respond in line with applicable legal requirements.

Data Retention

We keep personal information only for as long as it is needed for the purposes described in this policy, including:

  • Responding to and following up on enquiries
  • Delivering services and maintaining client relationships
  • Meeting accounting, tax, contractual, and other legal obligations
  • Resolving disputes and enforcing our agreements

Retention periods vary depending on the type of information and the reason we hold it. For example, a general enquiry may be kept for a shorter period than records relating to a completed client project, which may need to be retained for legal or financial record-keeping purposes.

When information is no longer needed, we take reasonable steps to delete it or remove details that identify you.

Your Privacy Rights

Depending on where you are located and which laws apply, you may have rights in relation to your personal information, such as:

  • Access — asking what personal information we hold about you
  • Correction — asking us to correct information that is inaccurate or incomplete
  • Deletion — asking us to delete information we no longer need to keep
  • Withdrawal of consent — where our use is based on your consent
  • Objection or restriction — asking us to stop or limit certain uses, where applicable
  • Grievance redressal — raising a complaint about how we have handled your information

To make a request, write to us at hello@amplixion.com with details of what you are asking for. We may need to verify your identity before acting on a request, and we will respond within a reasonable time.

Some requests may be limited by law — for instance, where we are required to retain certain records, or where deleting information would prevent us from meeting a legal or contractual obligation. If we cannot fully act on a request, we will explain why.

A note on applicable law: Amplixion is based in India, and our handling of personal information is subject to Indian law, including data protection requirements as they come into force and apply to us. If you are located in another jurisdiction, additional rights may apply to you under the laws of that jurisdiction to the extent those laws cover our activities. We do not claim to be certified or formally accredited under any particular privacy framework.

Consent and Withdrawal of Consent

By using our website, submitting a form, or communicating with us, you consent to the collection and use of your information as described in this policy.

Where consent is the basis for a particular use — for example, marketing emails or non-essential cookies — you may withdraw that consent at any time.

To withdraw consent, you can:

  • Use the unsubscribe link in a marketing email
  • Change your cookie settings in your browser or through the consent banner, where available
  • Write to us at hello@amplixion.com

Withdrawing consent applies going forward. It does not affect anything we did lawfully before you withdrew it, and it does not affect information we are required or permitted to retain for other reasons. Withdrawing consent may also mean we can no longer provide certain services or respond to certain requests.

External Links

Our website may contain links to other websites, including client sites, marketplaces, social media pages, case studies, tools, and resources.

We provide these links for convenience and information. We do not control those websites and are not responsible for their content, security, or privacy practices. Once you leave amplixion.com, this Privacy Policy no longer applies. We encourage you to read the privacy policy of any website you visit.

Children’s Privacy

Our website and services are intended for businesses and adults. They are not directed at children.

We do not knowingly collect personal information from children. If you believe that a child has provided us with personal information, please contact us at hello@amplixion.com and we will take appropriate steps to delete it.

Where the law requires verifiable parental consent before processing a child’s personal information, we do not intend to carry out such processing at all.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, business practices, or legal requirements.

When we make changes, we will update the “Last Updated” date at the top of this page. If the changes are significant, we will take reasonable steps to bring them to your attention.

We encourage you to review this page periodically. Continuing to use our website after an update means you accept the revised policy.

Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy or your personal information, please get in touch.

Amplixion

  • Privacy enquiries: hello@amplixion.com
  • General enquiries: hello@amplixion.com
  • Website: amplixion.com
  • Location: We operate remotely and do not maintain a public office address.

We aim to acknowledge privacy-related requests promptly and to respond within a reasonable time.